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Growth System
PrimeRestore Solutions
Location: Phoenix, Arizona, USA | Service Type: Water Damage & Fire Restoration
Project overview
PrimeRestore had been operating for 4 years in Phoenix but was almost entirely dependent on insurance referrals and word of mouth. Some months were great. Most were unpredictable. They had no website that converted, no ad presence, and no system to generate jobs on demand. Owner Derek Holloway was spending more time chasing leads than running jobs. "We were good at the work. We just had no idea how to market ourselves. Some months we'd have 8 jobs, some months 3. It was stressful." — Derek Holloway, Owner, PrimeRestore Solutions
Project process
What We Built Rebuilt their entire website with a conversion-focused landing page targeting Phoenix homeowners Launched Meta and Google ads targeting water and fire damage keywords in their service radius Optimized their Google Business Profile — they were ranking on page 3 before we touched it Installed a 5-step SMS + email follow-up sequence for every inbound lead Repositioned their offer around speed of response and guaranteed job start within 24 hours
Final result
Before working with Rizzetal, Derek's team was closing anywhere between 6 to 8 jobs a month with no real predictability. Within 90 days of launching the full system, that number jumped to 34 booked jobs in a single month — at a cost of just $38 per booked job. Their Google Business Profile went from sitting on page 3 to breaking into the top 3 of the local map pack, and their lead response rate climbed from around 40% to 91% thanks to the automated follow-up sequences we installed.
Client Name:
PrimeRestore Solutions
Service Offered:
Growth System
Timeline
3 Weeks
Project Kickoff
Nov 3, 2025
